Internal Educational Programs

Transport For London

The brief: Create engaging internal training tools for TFL staff, explaining the capping system for Oyster Cards, and the new 'Every Second Counts' program.

Solution: Interactive programs delivered on CD-ROMs, using animation, quizes & live action video taken fro the cabs.  

Result: Staff responded well to quick fire short sequence information, animated infographics to explain complex systems and appreciated the light hearted approach of the animations.

Skills: Brand animation & video, UI, content arcitecture, research.

Brands: Transport For London

Client: Imagination

Year: Historic